Bits - Henley Fitness Coaching
Last updated: 06/11/2025

This Privacy Policy explains how HENLEY FITNESS LTD (collects, uses, stores, and protects personal information when you use the Bits - Henley Fitness Coaching application and related services. By accessing or using the App, you agree to the practices described in this Privacy Policy.

If you do not agree with the terms outlined below, please discontinue use of the App and associated services.

Information We Collect

We may collect the following types of information when you interact with the App:

1. Personal Information

  • Name

  • Email address

  • Contact details

  • Account login information

2. Health & Fitness Data

  • Activity logs

  • Workout performance

  • Body measurements

  • Progress data and goal tracking

  • Metrics connected through third-party devices or platforms (e.g., Apple Health)

3. Device & Usage Data

  • IP address

  • Device type

  • Browser or operating system

  • App usage statistics

  • Cookies and similar tracking technologies

How We Use Your Information

We collect and process data in order to:

  • Provide and personalise coaching features and programs

  • Sync activity and performance metrics

  • Improve user experience and app performance

  • Process payments and manage subscriptions (if applicable)

  • Offer support and respond to inquiries

  • Send service-related updates, messages or notifications

  • Maintain security and prevent misuse

We never sell user data.

Health Data Utilization

Health data is used strictly to synchronize and display essential metrics, track fitness progress, and enhance personalized coaching features. All health-related data remains confidential, securely stored, and is never shared with unauthorised third parties. Data is handled in accordance with applicable privacy and security standards.

Data Sharing and Disclosure

We do not sell or rent your information. We may share data only in the following circumstances:

  • With service providers who support the App (hosting, analytics, security)

  • To comply with legal obligations, court orders, or regulations

  • To prevent fraud, abuse, or security threats

  • With your explicit consent, if required for a third-party service

All third parties who access data do so under strict confidentiality and data-protection agreements.

Data Storage and Security

We implement appropriate technical and organisational safeguards to protect data from loss, misuse, or unauthorised access. While no method of transmission or storage is 100% secure, we follow industry best practices to keep information protected.

Cookies & Tracking Technologies

We may use cookies or similar tools to improve functionality and user experience.
You may configure your browser to refuse cookies, but some features of the App may not work properly without them.

Account & Data Deletion

You may request deletion of your personal data at any time.

To request account deletion:

  1. Submit a request through the in-app settings or contact form; or

  2. Email us at coaching@henleyfitness.com with the subject line: “Delete my account”

Include:

  • First and last name

  • Email address used with the App

We will use commercially reasonable efforts to honour your request. Some data may be retained if required:

  • To comply with law

  • For legitimate business or administrative purposes

  • Previously posted comments or communications may not be erasable if already stored or displayed

Children’s Privacy

The App is not intended for users under the age of 13. We do not knowingly collect data from children. If we become aware that information was collected from a child, we will take reasonable steps to remove it.

International Users

Your data may be stored or processed in servers located outside your country of residence. By using the App, you consent to this transfer, storage and processing.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last Updated” date. Continued use of the App signifies acceptance of the updated policy.

Contact Us

For privacy inquiries, access requests, corrections or deletion requests, you can contact us at:

HENLEY FITNESS LTD
112 Athelstan Road, ME138QW, UK
Contact: rachel@henleyfitness.com OR coaching@henleyfitness.com